LEONA WHITFIELD

LEONA WHITFIELD

establishing yourself

Leona is a talented young lady from Devon that came to us in needs of establishing herself properly within the industry. She had gained attention all across the southwest from her live performances, from bars to festival stages, and it was time she had a platform, and got her name/ look established so she could be recognised.

THE LOGO

Now when it comes to artists, logos arent usually the first things you think of, you think of their faces and their music, however, Leona and her team where really passionate on establishing this “Brand” and what brings together a brand better than a logo?

With that we kept it sweet, and simple. Almost like a signature, we used a sharp italic font, dainty yet purposeful, topped off with a heart that represented the “i” in “whitfield”.

It’s well rounded, applicable, and noticable… they loved it.

the website

ACCESSIBLE AND PINK

The focus point for the website was to give people access to all of her music platforms as seamlessly as possible, and secondly giving people a clear path in how to contact and book her. With that on the forefront of the design, we then needed to make it filled with Leonas character, and have the website feel like “her”.

The hero page being the most notable section of the site, is a custom image of her shiloutte stood infront of a glittery pink microphone, a retro microhpone to foreshadow her style of singing (talk about attention to detail) through layered compositions we got the perfect backshot to compliment the social Icons underneath it.

The rest of the site was then filled with the simple but important details like show dates, recently released music, and a contact form, all paired with either a jetblack or textured pink background, keeping an even level of consistency throughout the site.

album covers

For some quick turn arounds we also made some cover art for some of her upcoming singles! short deadlines, and simple ideas, but exected well and on brand.

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Info@auxa.co.uk

+44 7464 266837

Copyright © 2026 Auxa Creative LTD. All rights reserved. Registered in England and Wales

Info@auxa.co.uk | +44 7464 266837

Copyright © 2023 Auxa Creative LTD. All rights reserved. Registered in England and Wales